Audi of America August 2011 Sales (with Chart)

New month, same trend. Herndon-based Volkswagen of America Inc. (PINK:VLKAY), Audi of America unit continues to gain momentum in 2011, the luxury brand recorded its best August in history and its eighth consecutive monthly increase.

Audi August 2011 totaled 10,201 units, surpassing the previous record of 9,182 units in August of 2010.

Despite volume-selling models such as the A4, Q5 and A5 declining in sales compared to the previous year, other models did not disappoint. The all-new 2012 Audi A6 made positive improvements over the previous version with 989 units sold, the company believes the early success was due to better than expected consumer response.

The A6 line increased 36.4% compared to the previous year, which sold a total of 725 units in August of 2010. Johan de Nysschen, President of Audi of America, said he's optimistic that 2011 will continue to be a big year for the company in the U.S. "Closing in on a record-setting third quarter, sales continue to reinforce the notion that consumers are rewarding Audi for its industry-leading technology, differentiated styling and efficient performance," Johan de Nysschen added, with recent trends in the company as well as in parent company Volkswagen, he may be right. Industry experts believe that the advanced technology and styling have had a positive impact with units such as the A7.

The growing interest in the once struggling automaker indicates a stronger model line that can better compete against luxury counterparts such as Infiniti in the slowly recovering economy.
 

	AUDI US SNAPSHOT                                -----YEAR TO DATE-----
                                             August-11 August-10

                 August-11 August-10 Yr/Yr %    YTD       YTD    Yr/Yr %

Model Line        Actual    Actual   Change   Actual    Actual    Change
A3                     764       564   35.5%     4,567     4,012    13.8%
A4                   2,623     2,860   -8.3%    23,708    23,514     0.8%
A5                   1,322     1,424   -7.2%    10,455    11,424    -8.5%
A6                     989       725   36.4%     5,580     5,424     2.9%
A7                     703         0    0.0%     3,404         0     0.0%
A8                     468        95  392.6%     3,768       568   563.4%
Audi Q5              2,301     2,675  -14.0%    15,336    14,359     6.8%
Audi Q7                720       560   28.6%     6,224     4,500    38.3%
R8                      80       114  -29.8%       762       413    84.5%
TT                     231       165   40.0%     1,452     1,225    18.5%
Total Audi Sales    10,201     9,182   11.1%    75,256    65,439    15.0%

AUDI US SNAPSHOT                               -----YEAR TO DATE-----
                                             August-11 August-10

                 August-11 August-10 Yr/Yr %    YTD       YTD    Yr/Yr %

                  Actual    Actual   Change   Actual    Actual   Change
Total CPO Sales      3,169     2,479   27.8%    25,517    18,751   36.1%

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